Dynamic Price Strategy Of The Airline Industry
Dynamic Pricing. Dynamic pricing, also referred to as surge pricing, demand pricing, or time-based pricing is a pricing strategy in which businesses set flexible prices for products or service based on current market demands. Businesses are able to change prices based on algorithms that take into account competitor pricing, supply and demand, and other external factors in the market.
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- Title: Dynamic Price Strategy Of The Airline Industry
- Date: July 25, 2018
- Size: 104kB
- Resolution: 1000px x 1000px
The Concept Of Dynamic Pricing. Simply put, dynamic pricing is a strategy in which product prices continuously adjust, sometimes in a matter of minutes, in response to real-time supply and demand. For example: Amazon, the global ecommerce giant, is one of the largest retailers to have adopted dynamic pricing and updates prices every 10 minutes.
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