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Odd-Even Pricing Definition. What is Odd-Even Pricing? Odd-even pricing is a pricing strategy involving the last digit of a product or service price. Prices ending in an odd number, such as $1.99 or $78.25, use an odd pricing strategy, whereas prices ending in an even number, such as $200.00 or 18.50, use an even strategy.
Break-Even Price Definition. Break-even price is the amount of money, or change in value, for which an asset must be sold to cover the costs of acquiring and owning it. It can also refer to the amount of money for which a
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How Odd-Even Pricing Works In Retail. Even though the price is $19.99, people still think it is cheaper than $20.00. A bit of a conundrum I know, but the facts still say pricing in odd numbers is the best strategy. A bit of a conundrum I know, but the facts still say pricing in odd numbers is the best strategy.
What Is Odd Even Pricing? Definition And Meaning. odd even pricing: Psychological pricing method based on the belief that certain prices or price ranges are more appealing to buyers. This method involves setting a price in odd numbers (just under round even numbers) such as $49.95 instead of $50.00. Originally, this practice was meant to prevent pilfering of cash by forcing a cashier to open
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Odd Even Pricing Definition. Thus, the perceived price is lower than the actual price & the retailer is able to attract more customers without even reducing the price by a big margin. On the other side even pricing refers to the pricing ending in whole numbers or in tenths like $20, $2.50, $75.00. Browse the definition and meaning of more terms similar to Odd Even Pricing